Mitigating Hotel Yield Management Drivers
Improved Yield and Revenue Management technology is now available to hotel and accommodation suppliers who are utilising these new tools to create advanced “Roving Price” (Dynamic pricing) models based on the hotel or venues market performance in accordance with demand. Negotiated contracts are also now under heavy scrutiny.
ICOR ensures that a corporates accommodation and meetings management programme is both developed and configured in such a way as to counteract this “Roving Price” intelligence. This is achieved adopting a system and an approach that looks to better engage the supply chain and one which understands and communicates the dynamics of corporations buying needs alongside that of the supply chains needs.
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